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Episode 175: [BACK TO BASICS] Finding Your Ideal Clients

In this week's episode, we're going to explore the two paths you can take to find your ideal clients. Plus, I'll share with you the number one mistake I see coaches make when it comes to finding clients.

175: [BACK TO BASICS] Finding Your Ideal Clients

I'm very excited you're joining me for another installment in our Back-to-Basics series where we're going all the way back to the spring of 2020 when I kicked the podcast off with a Getting Started series. Those early episodes were all about helping you build a strong foundation on which to grow your coaching practice and we've been revisiting some of the key ones.

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Show Notes

I’m very excited you’re joining me for another installment in our Back-to-Basics series where we’re going all the way back to the spring of 2020 when I kicked the podcast off with a Getting Started series. Those early episodes were all about helping you build a strong foundation on which to grow your coaching practice and we’ve been revisiting some of the key ones. Today, we’re looking at what you can do to find your ideal coaching client. I not only share an excerpt form the original episode on this topic, but I also dive into what I might have shared or done differently if I recorded this episode in 2023.

Topics covered

  • The number one incorrect assumption I see many coaches make when they first start their business
  • The two paths for finding coaching clients
  • The three questions you need to ask yourself if you want to directly engage with your ideal clients
  • Why you shouldn’t focus on driving traffic to your website in the beginning
  • The one question you need to ask yourself if you want others to refer your services
  • How to approach someone you believe might be a good referral connection

Resources mentioned

Now it’s time for you to show the world what it means to be a Coach with Clarity! Screenshot this episode and tag me on Instagram @coachwithclarity and let me know what you’re more excited to explore in future podcast episodes! * * * * * *

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TRANSCRIPT

Well, hello, my friend and welcome to the Coach with Clarity podcast. My name is Lee Chaix McDonough, I am your host. And I am very happy that you are joining me for another installment in our Back to Basics series here at Coach with Clarity. So if you've been listening for the last couple months, you know that we are hopping in a time machine of sorts and going all the way back to the spring of 2020 when the Coach with Clarity podcast first began, and when I kicked things off with a Getting Started series. So our earliest episodes, were all about helping you build a strong foundation on which to grow your coaching practice. And so we've been revisiting some of these key episodes and today, today is a big one. We are looking at what you can do to find your ideal coaching client. I'm going to share an excerpt from that original episode, episode nine, and then stick around because afterwards I'm going to talk a little more about what I might have shared or done differently had I re-recorded this episode today in 2023. Spoiler alert, there's not too much I would change because I think what we talk about is just as relevant today as it was three and a half years ago, but there are a few points that I might have highlighted or emphasized that I didn't in the original episode, so you're definitely going to want to stick around to the end for that. So my friend if you'd like hop on in this time machine with me, let's go all the way back in time to April 1st, 2020, which is the day I recorded this episode all about finding your ideal clients.

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